The New Science and Methodology of Covered Call Writing
 
February 21 , 2008
John's Blog

You're receiving this email because you're an opt-in subscriber to CallWriter's free MONEY newsLETTER.
To make sure you receive future newsletter issues, please add mnl@callwriter.com to your Safe Senders List or Address Book.

   
Contents   Featured Article   SuperPut Event
  • Try CallWriter Today -- Select the Best Offer for You


SuperPut and Covered Call:
Two Completed Trades Analyzed

By John Brasher, CallWriter Publisher
     

I put on a couple of trades on January 3rd, one a covered call and one a SuperPut covered call. I think you will find the results interesting, since the returns were good (one was terrific) even though the market tanked after these trades were placed.

Target (TGT)
Covered Call Trade

On January 3, I bought TGT for $40.47 and sold the Jan 50 Call for $1.60, so the call sold was just slightly out of the money. If I had been called out, the return would have been $2.13, a return of 4.4% for a 16-day trade, since January 19th was expiration day. Normed to a 30-day month, that 4.4% would be 8.25% monthly return. But that is not what happened.

Right before January expiration, I rolled out to the Feb-08 call, meaning that I bought back the JAN calls and sold the FEB calls with the same strike price. The reason I rolled out was to pick up more premium. TGT closed at $50.10 on January 18th (expiration Friday), so I would have been called out. By rolling out to the February 50 Calls instead of allowing myself to be assigned in January, I picked up another $2.00 in premium.

Target Corp. (TGT) Covered Call    
Date Action No. Price Cost/Share Total Basis
1-3-08 Bought TGT
300
-49.47
-49.47
-14,841.00
1-3-08 STO Jan-08 50 Call - TGTAJ
3
1.60
-47.87
-14,361.00
1-17-08 BTC Jan-08 50 Call
3
-0.65
-48.52
-14,556.00
1-17-08 STO Feb-08 50 Call - TGTBJ
3
2.65
-45.87
-13,761.00
2-16-08 Called - Sold TGT shares
300
50.00
$4.13
$1,239.00

The trade's duration was 44 days and the profit was $4.13, a return of 8.6% on our original $47.87 trade debit. Divide the 8.6% return by the 44 days we were in the trade and multiply by 30, and we get a 5.86% monthly return. Lisa Brasher actually picked this trade, and my only contribution was to suggest rolling out to February.

This trade could have been rolled again and again, so long as the next month's premium was still acceptable. On the afternoon of February 15th (expiration Friday), the Feb-08 TGTBJ 50 Calls could have been bought back for $2.35 and the Mar-08 TGTCJ 50 Calls sold for $4.70. This would have brought in another $2.35 of net premium, boosting return from $4.13 to $6.48. When you read articles about covered calls, they often leave you with the impression that if your short calls are in the money, you can only helplessly watch as your stock is called away. But by simply rolling the calls out, you increase return. Why? The reason is that you ALWAYS get more for selling the same strike call next month than it costs to buy back this month's call.

By the way, Target still looks like a fine trade to me, and we may write it again. Compare a chart of Target to the market chart below and see how much stronger it has been than the market.

Bed, Bath & Beyond (BBBY)
SuperPut Covered Call Trade

On January 3rd, I bought BBBY for $27.26 and sold the Jan 27.5 Calls for $1.10, so the calls sold were just slightly out of the money. At the same time, I paid $3.10 for the Aug-08 27.5 Put. Here is the effect of the trade upon open:

Bought stock
-27.26
Sold Jan 27.5 Calls
1.10
Bought Aug 27.5 Puts
-3.10
Total cost basis
-29.26
 
Less Put strike
$27.50
Risk in trade
-1.76

So I was not at risk for more than $1.76 from a price movement in either direction, since my long put and short call were both the 27.50 strike. At my online SuperPut webinar on March 8th (see below), I will be covering at length the nuances of balancing risk and return and how to choose which strike call to write and which strike put to buy.

When BBBY dipped the very next day, I bought back the January calls for $0.15 (which I had sold for 1.10), which netted a $0.95 trade credit. My intention was to write the 27.50 calls again when the stock perked up above $27. This process of buying back calls on a dip and writing them again when the stock snaps back is known as trading the calls, and it can really add to returns. But the stock kept hugging the $26 resistance level.

When the stock did move above $27 on January 18th, I decided that BBBY might make a run up (it did) and I decided not to write another call but just hold the stock. I sold the stock at $31.04, missing the high of $32.84. However, the stock had twice failed at around $32, in November and December, and I was not inclined to get greedy. No law says the stock must get back to the resistance level, after all.

But I did not sell the put with the stock. After all, the put was good through August and it made sense to hold it on the chance that BBBY would fall back to the $27.50 price range at some point. So I sold the put on February 19th for $2.95 (paid $3.10) when the stock was $28.03.

Bed. Bath & Beyond (BBBY) SuperPut  
Date Action No. Price Cost/Share Total Basis
1-3-08 Bought BBBY
300
-27.26
-27.26
-8,178.00
1-3-08 STO Jan-08 27.50 Call - BHQAY
3
1.10
-26.16
-7,848.00
1-3-08 BTO Aug-08 27.50 Put
3
-3.10
-29.26
-8,778.00
1-4-08 BTCJan-08 27.50 Call
3
-0.15
-29.41
-8,823.00
1-24-08 Sold BBBY shares
300
31.04
$ 1.63
$    489.00
2-19-08 STC Aug-08 27.50 Put
3
2.95
$4.58
$1,374.00

This was a total return for 47 days of $4.58, or 15.6%, a 9.95% monthly return. Note that most of the return came from selling the stock, and that I recouped almost all of the put's original cost when I sold it in February.

There were other ways to approach the BBBY SuperPut trade and other ways it could have been closed. I will demonstrate those during the live SuperPut webinar.

Market Environment

The market was downtrending when both the TGT and BBBY trades were placed, as the chart below illustrates. In fact, the market sold off the first three weeks of January, and the increasing volume on the sell-off indicates how real it was. BBBY considerably outperformed the market over the trade's duration, and TGT blew the market out of the water:

Check out a chart for TGT and BBBY since the year's beginning and you will see what I mean. Though some believe that covered calls only work in a rising market, it is not so.

Both are good companies and both should continue to do well even if the economy slows, especially TGT. Both were down considerably from higher price levels, which provided some confidence that the market had already taken the starch out of their shorts. Great companies that already have taken a beating usually work wonderfully for covered call writing. BBBY was a SuperPut but would have worked fine as a covered call, as well.

I have a couple of trades where the stock is down that are being managed, AMZN and SLB, which I will cover in a subsequent issue. They - particularly AMZN - have not shown the same strength as TGT, for example. If they had been done as SuperPuts I could already have closed both at a decent profit or made a huge profit by selling the long puts and still own a couple of great stocks. I am picking up a bit of premium here and there opportunistically. The likelihood of taking a loss is quite small, so I am unconcerned.

SuperPut Webinar Coming Up:
Sat., March 8th

This is an important CallWriter event:

In a riveting, 1-day session, John will cover the SuperPut Covered Call strategy from soup to nuts. Though essentially a simple trade, the SuperPut offers some nuances that are not immediately apparent. And it is difficult to describe it all in a how-to web page. This webinar will lay it down for you, though.

You can learn to do the SuperPut on your own, but my webinar will really take your trades to the next level. If you are serious about making real dough consistently while limiting your risk to a few percent of your money in the trade, the SuperPut webinar is a must. And it is reasonably priced.

Seats are limited and there are not many left. We don't have another SuperPut webinar scheduled, so if you want it, don't delay.  All the details here...

Trades we will cover:

As noted, I'll cover the above BBBY trade in detail. I'll explain different ways I could have constructed the trade and different ways the position could have been traded. Another writer might have made less, or more, than I did, and we will look at some alternatives.

I also have an interesting SuperPut trade on in Borders Books (BGP). I have reduced my cost basis to within pennies of the long 10 Put. It has been rather resistant to trading the calls. I should do very well with it, but the trade illustrates yet another approach, an if-you-can't-beat-'em-join-'em approach, to the SuperPut. I'll show you my thought process for selecting the trade, why I built it the way that I did.

Want some trades? We will also look at some trades on the SuperPut lists. You should leave the Webinar with some very cool trades you can run, and you'll know how to enter and manage them, too. Why you should be there

Event info:

Event
John's SuperPut Covered Call Webinar
When
Saturday, March 8th - all day
Where
Online
Time
10:00 am - 7:00 pm Eastern Time
  7:00 am - 4:00 pm Pacific Time
Cost
$795 by February 25th, $995 after

The early bird discount (save $200) is only good for a few more days. Seats are are limited and there are only a few spots left. Don't miss this event!

CallWriter not only shows you the fattest trades, we teach you how to analyze them and pick the ones with the highest combination of return and safety. We also show you how to manage your trades after you run them for maximum profitability. What CallWriter's really about is making real money trading, not just being educators! This newsletter article is only a survey of some commonly used covered call strategies. We hope you've enjoyed our newsletter! Please tell your friends about us!

Good luck and good investing!

CallWriter is the premier website for covered calls, and also one of the very best sites for naked calls and puts, straddles and strangles and other trading strategies. Here is what we offer:

Real Time Lists™ of the highest- returning covered call trades: CallWriter's Advanced
Research Page:
• The only real-time lists of covered call trades!
• 14 lists for every kind of trader,
   from conservative to volatile
We offer lists near the money and
   deeply in and out of the money
FIVE months of every list - 70 lists every day
Up to 30 trades per list - as many as 2,100 trades daily
Automatically updated every few minutes, all day long
View a description of the Real Time Lists™
See a sample Real Time List™ and get a free trade
Covered call trades require brief analysis
   and research for consistent returns
Our integrated Research Page pulls together
   all the research tools you really need
Our Research Page lets you do the necessary
   research right from the list
You'll be amazed at how little time it takes to
   find good trades with CallWriter
Instantly gives you many types of option chains.
Learn more about our advanced Research Page


You Asked, Here They Are:
Our New Naked Put Lists:
Our Legendary
SuperPut Lists:
• The only real-time lists of Naked Put trades!
• 5 lists for every kind of trader,
   from conservative to volatile
TWO months of every list - 10 lists every day
Up to 90 trades per list - as many as 900 trades daily
Automatically updated every few minutes, all day long
View a description of the Naked Put Lists
The world's ONLY lists of SuperPut trades!
Covered call + cheap, long-term put
Define and limit risk going into the trade
2 Lists, TWO months of each list
Up to 90 trades per list, up to 360 trades daily
Automatically updated every few minutes all day
View a description of our SuperPut Lists


The unique CallWriter Method
of covered call trading:
Our Legendary
Trade Management Calculator™ :

This is CallWriter's proprietary covered call strategy -
   you won't get this training anywhere else
It is based on years of actual experience with our lists
It works in all markets except sharp declines
It can produce a 3% to 5% monthly income
  - more active traders can do even better
Trade the plan, sure, but do you know how to plan
   a covered call trade? We show you how.
Finally, learn how to manage covered call trades

With one mouse click, see where the most money is
   in an open covered call trade
Lets you manage open covered call trades
   for maximum profitability
Instantly shows the effect of unwinds and 2 rolls
Holds 24 trade positions in memory
While covered call calculators abound, ours is the world's
   only calculator for managing open covered call trades
View a description of our Trade Management Calculator™

   

Try CallWriter Today... You Decide How!
Why wait any longer?

1.
Take advantage of our risk-free10-Day Free Trial offer:
Try CallWriter at no cost and with no risk to you!
See what the fuss is all about - just cancel within 10 days if you decide it's not for you.
 
2.

And overwhelmingly, our most popular option...
Those who want more time should take our Free Month Special:

Take our 2:1 special offer and get ONE MONTH FREE!

We'll bill your credit card for the 1st month's service right away - the 2nd month of service is free.
Take time to really kick the tires, follow trades through a couple of expiration months, learn the tools.
Also - get two bonus Ebooks with our Free Month Special, my treat:
Charting for Covered Call Writing AND Using Insider Transactions

Change Your Email Address
To update your email address, simply enter your old email, new email and your first name below:

 Old Email:
New Email:
First Name:

NOTE: paid CallWriter members must use the My Account feature
on CallWriter.com (you'll need username and password) in order
to change your email address.

PRIVACY:
We will not sell or share your email address with anyone else, period. We oppose abuses of privacy (it happens to us, too) and will not abuse yours. You won't get an email box full of junk mail from us, either. So please subscribe with confidence.

ABOUT THE MONEY newsLETTER:
We believe this newsletter is the premier publication for covered call writers. Its purpose is to educate readers, to explain in simple terms the principles and techniques necessary for making consistent money writing covered calls. We aren't interested in pie-in-the-sky theories, and we know you aren't, either. We show you road-tested and time-proven methods of generating consistent cash flow. You'll always get hard-hitting articles on subjects such as trade selection, money management, trade planning, how to manage trades, do's and don'ts, and similar topics. Articles are detailed, such as our unique method of setting stops for covered call trades and handling earnings reports. Our MONEY newsLETTER is designed for one purpose only - to improve your covered call writing and directly help you to make money.

TO STOP RECEIVING MAIL FROM THE MONEY newsLETTER:
You can stop receiving mailings from our free newsletter anytime, and using this link will permanently remove you from our newsletter mailing list. If you are a CallWriter member, using this removal link will not cancel or affect your paid CallWriter membership. If for any reason the foregoing link does not work, send us an email requesting removal.

CHANGE OF EMAIL ADDRESS:
To change your email address for the MONEY newsLETTER, please use the Change Your Email Address utility above.

REPRODUCTION and DISSEMINATION:
Don't hesitate to print out this newsletter for your own use or forward a copy of it to your friends, neighbors and associates (we want you to!), but please ask for permission before reproducing the content in any form -- we would like to know who you are and how you are using it.

DISCLAIMER:
We are not brokers, investment advisers or securities analysts and do not recommend the purchase, sale or holding of any security. Your use of any information or strategy appearing in this newsletter or on CallWriter.com is solely at your own risk. We urge our newsletter subscribers and CallWriter.com website members to do all requisite analysis and properly plan each trade prior to making the trade and to manage each trade effectively. Covered call and other potential trades discussed in this newsletter or on CallWriter.com do not constitute trading recommendations by CallWriter or any other person and are presented solely for informational and educational purposes.

This email was sent to an opt-in subscriber at: [email]

This newsletter was sent by:
LogiCapital Corporation, d/b/a CallWriter.com
725 NE 6th Street, Gainesville, Florida 32601

Copyright © 2008 John D. Brasher Jr. All Rights Reserved. Used by Permission.